CIM Coursebook 08/09 Marketing Communications
-10%
portes grátis
CIM Coursebook 08/09 Marketing Communications
Hughes, Graham; Fill, Chris
Taylor & Francis Ltd
07/2008
236
Mole
Inglês
9780750689670
15 a 20 dias
440
Descrição não disponível.
Chapter 1 Introduction to Marketing Communications; Chapter 2 Marketing Communications Mixes; Chapter 3 The Marketing Communications Industry; Chapter 4 Relationships and Marketing Communications; Chapter 5 Marketing Channels; Chapter 6 Communication Strategies the International Context; Chapter 7 Media, Creativity and Product Support; Chapter 8 Evaluating Communications Effectiveness;
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
promotional;mix;personal;selling;sales;promotion;direct;mail;co-ordinated;activities;Young Men;Marketing Communications;Digital UK;Business Process;Marketing Channel;Tv Ad;Portable People Meter;MCPF;GRPs;Tv Programme;BP Website;Traditional Tv;Barb;Marketing Communications Strategies;Pull Strategy;Profile Strategy;Push Strategies;Marketing Communications Campaign;Marketing Flexibility;Marketing Communications Budget;KAM;Full Service Agencies;Relationship Marketing;Channel Members;Estate Cars
Chapter 1 Introduction to Marketing Communications; Chapter 2 Marketing Communications Mixes; Chapter 3 The Marketing Communications Industry; Chapter 4 Relationships and Marketing Communications; Chapter 5 Marketing Channels; Chapter 6 Communication Strategies the International Context; Chapter 7 Media, Creativity and Product Support; Chapter 8 Evaluating Communications Effectiveness;
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
promotional;mix;personal;selling;sales;promotion;direct;mail;co-ordinated;activities;Young Men;Marketing Communications;Digital UK;Business Process;Marketing Channel;Tv Ad;Portable People Meter;MCPF;GRPs;Tv Programme;BP Website;Traditional Tv;Barb;Marketing Communications Strategies;Pull Strategy;Profile Strategy;Push Strategies;Marketing Communications Campaign;Marketing Flexibility;Marketing Communications Budget;KAM;Full Service Agencies;Relationship Marketing;Channel Members;Estate Cars
