CIM Revision Cards Marketing Communications
-10%
portes grátis
CIM Revision Cards Marketing Communications
Marketing Communications
Wood, Gill
Taylor & Francis Ltd
11/2006
108
Dura
Inglês
9780750682954
15 a 20 dias
90
Descrição não disponível.
Introduction to marketing communications; Marketing communications mixes; The marketing communications industry; Relationships and marketing communications; Marketing channels; Communication strategies and planning; Media; Evaluating communications effectiveness.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Key Account Management;AIDA;Preference Services;POS;MARKETING COMMUNICATIONS;MARKETING COMMUNICATIONS INDUSTRY;Typical Evaluation Methods;Word Of Mouth;Channel Members;AIDA Model;Push Strategy;Direct Response Advertising;Marketing Communication Planning;Media Exposure Measurement;Communication Planning Framework;B2B Marketing Communication;Marketing Channel;Key Account Relationship;Marketing Communications Work;Multi-step Models;Relationship Marketing;Pull Strategies;Full Service Advertising Agencies;PR Coverage;Business Process
Introduction to marketing communications; Marketing communications mixes; The marketing communications industry; Relationships and marketing communications; Marketing channels; Communication strategies and planning; Media; Evaluating communications effectiveness.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Key Account Management;AIDA;Preference Services;POS;MARKETING COMMUNICATIONS;MARKETING COMMUNICATIONS INDUSTRY;Typical Evaluation Methods;Word Of Mouth;Channel Members;AIDA Model;Push Strategy;Direct Response Advertising;Marketing Communication Planning;Media Exposure Measurement;Communication Planning Framework;B2B Marketing Communication;Marketing Channel;Key Account Relationship;Marketing Communications Work;Multi-step Models;Relationship Marketing;Pull Strategies;Full Service Advertising Agencies;PR Coverage;Business Process
