Content is King

Content is King

Chaffey, David; Mill, David

Taylor & Francis Ltd

04/2005

228

Mole

Inglês

9780750663175

15 a 20 dias

420

Descrição não disponível.
Introduction - content is king; Differences between copywriting for online and offline; The fundamentals; Sub-editing; Writing for web sites; Writing for email; Ezines and newsletters; Writing for search engines; Writing for online ads; Glossary.
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cha;pte;iew;jec;email;marketing;search;engine;positioning;edit;Complete URL;Multimedia Developer;Breadcrumb Trails;Meta Keywords Tag;Meta Description Tag;Search Engine Positioning;Email Marketing;Specialist Search Engine Optimizer;DOGGY TREATS;Title Tag;Search Engine Algorithms;SEO;Internet Explorer;Meta Tags;Follow;Affiliate Program;Editing Online;Commercial Email;Tip;Touring;Targeted Phrases;Search Engine;Destination Pages;SERPS